Be there when they're ready.
For B2B marketers
Long buying cycles need more than a one-off campaign. Share your expertise, nurture enquiries and give sales a reason to reconnect when a prospect shows interest.
Talk through your nurture programme →
Lifecycle e-mail for HubSpot teams
Grow revenue from the relationships you already have.
Your CRM already holds the leads. What's missing is follow-up that runs on its own. Nurture mirrors your HubSpot lists, sends the next e-mail when a contact clicks, goes quiet or a deal moves stage, and writes every send back to the contact, so you can see which e-mails moved the pipeline.
Welcome programmeActive
Starts whenA subscriber joins your list
FIELDNOTES
A little inspiration for your everyday.
Meet the collection. Find your favourites. Make yourself at home.
Explore the collectionAfter 2 daysShare the story behind your brand
You've earned their attention.
Make it a relationship.
The first enquiry. The newsletter sign-up. The customer who hasn't heard from you in months. Each is a chance to start a conversation that leads somewhere.
Nurture helps you turn those moments into relevant e-mails, timely follow-up and more reasons to come back. For the people buying for a business. And the people buying for themselves.
Find your next campaign →From first hello to their next yes.
Welcome new subscribers, build buying confidence and bring quiet customers back. One platform for the relationships that grow your business.
Make a great first impression
Turn a new sign-up into a warm welcome. Introduce your brand with a sequence that starts as soon as someone joins your list.
Stay on the shortlist
Give B2B buyers useful ideas and reasons to trust you, even when their decision is months away.
Turn interest into a next step
Follow a campaign click with a relevant e-mail. Keep the conversation going while your message is still fresh.
Give customers a reason to return
Put new collections, useful advice and relevant offers in front of the customers who want to hear from you.
Reconnect with quiet contacts
Invite inactive subscribers back into the conversation with a thoughtful re-engagement programme.
Keep opportunities moving
Follow up after an enquiry or proposal with a planned sequence, so a busy week never means a missed conversation.
Less chasing. More marketing.
Build your audience, create your message and let the follow-up take care of itself.
Step 1
Bring your audience together
Import contacts by CSV, capture sign-ups with a form or connect HubSpot. Keep the relationships you have already worked to build.
Step 2
Make every message relevant
Group people by their interests, profile and engagement. Send a campaign that feels like it was meant for them.
Step 3
Put follow-up on autopilot
Choose what starts a sequence, write the e-mails and set the timing. Keep showing up without another task on your list.
Step 4
Learn what earns attention
See who opens, who clicks and which links spark interest. Use that insight to shape your next campaign.
Your next great campaign starts here.
The tools to send with confidence, stay relevant and give your team time back.
Find the people ready to listen
Use engagement scores, tags and segments to focus your message. Give interested contacts a next step and quieter ones a reason to reconnect.
Keep the conversation going
Build sequences around list joins, clicks, tags or a period of inactivity. Set the pace once, then let each contact move through the journey.
Bring marketing and sales together
Keep HubSpot lists in sync and e-mail activity on the contact record. Give sales the context to pick up a warmer conversation.
Look after your sender reputation
Send from your own authenticated domain. Built-in address checks help catch invalid addresses before they become avoidable bounces.
Create e-mails that feel like you
Build visually or work in rich text, HTML or Markdown. Preview, test and schedule your campaign before it reaches your audience.
Give every brand its own space
Keep each brand or client’s contacts, users and sending domains in a separate workspace. Stay organised as your marketing grows.
Different buying journeys.
The same need to stay relevant.
Give them a reason to come back.
For B2C marketers
Welcome subscribers, share something they'll love and reconnect when they go quiet. Build a brand relationship that lasts beyond your latest promotion.
Plan your next customer journey →Grow your audience.
Not your contact bill.
Considering Klaviyo, Mailchimp or a new home for your e-mail marketing? Start with what you want to grow.
Nurture includes unlimited contacts on every plan. Choose your monthly sending allowance and keep building relationships, without moving up a contact tier just because your audience grew.
Find your sending plan →nurture.email
Monthly e-mail sends and address checks.
Unlimited contacts on every plan.
Pricing models checked 29 October 2026. Features and allowances differ; compare the plan that fits your needs.
Priced on what you send. Never on your list.
Start with the volume you need. Every plan includes unlimited contacts, campaigns, sequences and segmentation. E-mail sends and address checks above your allowance are billed at the rates below.
Room to grow
Growth
$200/mo
100,000 e-mails a month
15,000 address checks
15,000 address checks
Then $2 per 1,000 e-mails
Book a demo
In every plan
- Your whole database, unlimited contacts
- HubSpot lists synced, engagement written back
- Behaviour-triggered automations and sequences
- Engagement scores, tags and live segments
- Address verification before every send
- Sending from your own domain
- Pre-send checks and campaign reporting
- Separate workspaces per brand or client
- API, web forms, webhooks and CSV import
Prices in US dollars, plus VAT. Address checks past your allowance are $4 per 1,000. Agency pricing available.
Why list cleaning is in every plan
A healthy audience starts with valid addresses. Built-in checks help identify invalid addresses before you send, reducing avoidable bounces and helping you look after your sending reputation.
Your audience. Your tools. Working together.
HubSpot app
Any CRM, by CSV or API
CSV import
REST API
Domain Connect
Webhooks
Make more of your next e-mail.
Tell us what you want to grow. We'll show you how to build relevant campaigns, automate the follow-up and choose a plan for your audience. A 20-minute conversation, focused on your marketing.
- A tailored 20-minute walkthrough
- Ideas for your campaigns and customer journeys
- No commitment, no hard sell
Request received.
Thanks, we'll be in touch within one business day to book your walkthrough.